The COC is currently in conversations with RJL Solutions to hire them to handle all marketing, social media, public relations etc. for the NIL collective. Once the deal is done I think you will see several things right off the bat.
- More consistent presence on Twitter, Instagram and Facebook
- Updates to the website. Meaning the current list of deliverables you see currently if you sign-up for an NIL monthly donor that never get delivered (more like undeliverable) that list will go away.
- Marketing of all sports season specific. So you will start to see more of a push for Baseball and Track donors during those particular seasons.
- NIL will form "Ambassador" program. Made of the COC Board, Donors contributing over $1,000 annually and then folks who agree to donate money, corporate sponsorships, time and talent to the COC. They will host quarterly meetings that provide updates on donors and feature a guest speaker at every quarterly meeting.
- If you attend any ISU sporting events in the future you will start having advertisements for the COC pop-up on your social media platforms encouraging you to donate.
A lot of the details are still in the works but the hope is that RJL Solutions can help the COC raise $600k to $1 million for the annual COC fund. I think the expectation is that 80-90% of those dollars will be allocated to the Men's Basketball program.
- More consistent presence on Twitter, Instagram and Facebook
- Updates to the website. Meaning the current list of deliverables you see currently if you sign-up for an NIL monthly donor that never get delivered (more like undeliverable) that list will go away.
- Marketing of all sports season specific. So you will start to see more of a push for Baseball and Track donors during those particular seasons.
- NIL will form "Ambassador" program. Made of the COC Board, Donors contributing over $1,000 annually and then folks who agree to donate money, corporate sponsorships, time and talent to the COC. They will host quarterly meetings that provide updates on donors and feature a guest speaker at every quarterly meeting.
- If you attend any ISU sporting events in the future you will start having advertisements for the COC pop-up on your social media platforms encouraging you to donate.
A lot of the details are still in the works but the hope is that RJL Solutions can help the COC raise $600k to $1 million for the annual COC fund. I think the expectation is that 80-90% of those dollars will be allocated to the Men's Basketball program.