This may sound stupid, but I don't want to add a directional school or just a name. I would rather have UND, NDSU, SDSU, or USD simply because it is a states "flagship" school. You pull in NDSU and it may be more milage, but at least you bring most of an entire state with you. Same thing with South Dakota State. I just think it sounds better than north east southern utah a&m or some crap like that. Also most private schools will bring very small fan bases, which will not grow a league.
I honor your thought. The biggest problem with travel is sending all the other sports to these locations.